Dr. Cheryl Geisler lecture "Coding Language: A Framework for a Systematic and Valid Analysis"
The Department of Writing Studies is pleased to announce that Dr. Cheryl Geisler will give a public presentation, "Coding Language: A Framework for a Systematic and Valid Analysis" during her visit to the department.
Coding, the analytic task of assigning codes to non-numeric data, is one of the most common analytic techniques in writing research. This talk offers a framework of analytic tasks in coding to ensure both systematicity and validity. Tasks discussed will include code restructuring, segmentation in advance of coding, use of a full coding scheme, and retrieval of full context by code. This talk will help researchers choose tools and design workflow to support coding language data.
Cheryl Geisler is Professor of Interactive Arts and Technology at Simon Fraser University. A recognized expert on verbal data coding, she is the author of Analyzing Streams of Language (2004), edited a special section of the Journal of Writing Research on emerging methods in the analysis of texts (2016), and wrote the lead article on coding in the April 2018 issue of Written Communication. With Jason Swarts as co-author, she will be publishing Coding Streams of Language from the Colorado State University Press this year.